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Twitter is apparently postponing the distribution of verification check marks to subscribers in order to avoid any influence on Tuesday’s midterm elections.
On Monday, the Elon Musk-owned social media business intended to launch a revised version of its subscription service, Twitter Blue. According to an app update statement, the company began testing the new functionality on Saturday.
Twitter did not reply quickly to a request for comment.
The alleged decision to postpone the release of verification badges comes only days before the November 8 midterm elections in the United States. Several verified users were imitating Elon Musk, Twitter’s new owner, at the time of writing, despite the danger of having their accounts suspended for impersonation.
The redesigned Twitter Blue, which will cost $7.99 a month in the United States, offers a number of new features, including the coveted blue check mark for everyone who subscribes, as well as a reduction in the number of ads presented to users on the network.
Musk hopes to transform the subscription service into a key cash generator for Twitter, which he purchased last month for $44 billion. Musk borrowed $13 billion from banks to fund the acquisition, and he must pay more than $1 billion in interest payments each year.
Earlier this week, the corporation began slashing expenses by laying off about half of its personnel, or approximately 3,700 people.
According to him, Twitter will soon allow users to attach long-form content to tweets. Twitter Blue will be rolled out to subscribers in various areas in the coming months. In response to a tweet, Musk stated that he believes Twitter Blue would be available to Indian users “in less than a month.”
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