Huawei Tops Chinese Smartphone Market at the Start of 2024

In a striking comeback, Chinese tech giant Huawei has surged in the dynamic landscape of the Chinese smartphone market.

Recent findings from an IDC report reveal a formidable 36.2% increase in Huawei’s shipments during Q4 2023, propelling the company to claim the position of the fourth-largest smartphone vendor in China.

With a remarkable market share rise from 10.3% to 13.9%, Huawei continues to assert its dominance.

Fresh off its stellar Q4 2023 performance, the latest update from Counterpoint Research unveils Huawei’s triumphant start to 2024, securing the top spot in smartphone sales during the initial two weeks of the year.

According to the report, three important elements contribute to Huawei’s success.

Huawei’s success is attributed to robust sales of the Mate 60, featuring the domestically developed Kirin 9000 chipset.
The brand’s enduring success is further underpinned by a strong sense of consumer brand loyalty.
The rapid advancement of in-house Harmony OS 4.0 significantly contributes to Huawei’s triumphant performance.

According to a Counterpoint research, China’s high-end smartphone market would expand by 27% in 2023. While Apple remains the market leader, Huawei and other Chinese companies have gradually reduced Apple’s market share since the third quarter of 2023.