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During today’s Q1 2024 earnings call, Apple CEO Tim Cook emphasized the company’s significant commitment to artificial intelligence. Cook mentioned that Apple is dedicating substantial time and resources to AI development, promising further details on their initiatives later this year.
A logical inference suggests that these features are likely to debut at WWDC during the summer, with their official rollout expected in September with the iPhone 16 lineup.
Here’s what Tim Cook said about generative AI:
In terms of generative AI, which, I’d guess, is your focus, we have a lot of work going on internally as I’ve alluded to before. Our MO, if you will, has always been to do work and then talk about work and not to get out in front of ourselves. And so, we’re going to hold that to this as well. But we’ve got some things that we are incredibly excited about that we’ll be talking about later this year.
Speculations suggest that Apple’s upcoming iOS 18 software release could be the most significant update in the device’s history, including various rumoured AI features.
iOS 17.4’s code hints at Siri potentially leveraging AI for tasks such as summarization and smart replies in Messages. The integration of AI extends across various apps like Apple Music, Pages, and Keynote.
Notably, Apple is exploring different AI models, some operating on-device and others dependent on internet connectivity, showcasing the company’s commitment to versatile and dynamic AI implementation.
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